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Rio Rancho, NM: Cinemark Announces New Century Theatre at The Village at Rio Rancho

Posted on Friday, July 23rd, 2010 1:41 PM. Last Updated on Wednesday, August 4th, 2010 7:38 PM by Scott Jentsch

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Cinemark announced this week plans to open a new movie theater in Rio Rancho, New Mexico in time for the 2011 summer movie blockbuster season. The Century-branded theater will be located at The Village at Rio Rancho, and will feature 12 screens (with the ability to expand to 16 at a later time), including their large-screen concept: Cinemark XD: Extreme Digital Cinema.

Each auditorium will be equipped with stadium seating, digital cinema projection systems, and digital sound systems. The XD screen will offer "a large, wall-to-wall & ceiling-to-floor screen, plush seating, and a custom JBL sound system featuring crisp, clear digital sound," and will be able to show 3D movies with its RealD 3D system.

The Village at Rio Rancho is being developed as a "Main Street-themed, pedestrian-friendly retail" center, and is located at the corner of Unser Boulevard SE & Black Arroyo Boulevard NW.

Cinemark currently operates four movie theaters in the Albuquerque market, including the Century Rio 24 and Century 14 Downtown Albuquerque. The closest movie theater to the new theater's location is the UA Cottonwood Mall Stadium 16, which is located about four miles away.

Source: Cinemark Press Release



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