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Twin Falls, ID: Odyssey Theatre Re-Opens as Magic Valley Cinema 13

Posted on Friday, May 25th, 2012 3:03 PM by Scott Jentsch

Photo courtesy Cinema West. Copyright 2012.Moviegoers that lamented the closure last year of the 6-screen Odyssey Theatre in Twin Falls, Idaho have reason to rejoice this weekend, as the theater has re-opened today as the 13-screen Magic Valley Cinema 13. New owner Cinema West has ventured outside of California for the first time, and based on the reports from local news outlets, it appears they are making a good first impression:

from 1310 KLIX:
After spending a few minutes inside and taking a few pics, I have to say that these guys have big plans and it’s obvious from the time you walk through the door, they’re on their way.

I’m not sure how to convey the sheer size of the interior. It’s one of those buildings that’s WAY bigger on the inside that it appears to be from outside. The foyer is gigantic and includes open access to the mall.

from the Magic Valley Times-News:
Magic Valley Cinema 13, which opens with shows on all 13 screens at 12:05 a.m. May 25, has just about every new gizmo a film buff could want. Except film, of course.

Chairs lurch to the vibrations on screen, making moviegoers feel they are caught in the action. Earphones describe each scene for the visually impaired. Other viewers may choose to follow the flick’s plot via closed captioning in their select languages.

The new theater in Magic Valley Mall has strictly digital projection and sound in both 2D and 3D.

But it’s the “D Box Motion Seating” that has everybody talking. General Manager John Eickhof said it consists of 19 chairs in two rows of one theater that will move as though in an earthquake, avalanche or high-speed chase.

The new theater boasts high-backed rocking loveseats in a stadium seating configuration, with some seats featuring D-Box motion on certain movies. Every auditorium features Digital Cinema Projection systems capable of 2D and 3D presentations, and their "Giant Screen" has a 55-foot wide screen, according to their web site.

We're expecting showtimes from the theater shortly, so keep an eye on their Showtimes page for a list of what's playing and when. If you visit the theater, be sure to post a message on the Reader Comments for the theater!



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