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|Home: BigScreen Journal - Cineplex Acquires Four AMC Locations in Canada|
Cineplex Inc., the largest theater chain in Canada, has acquired four locations from AMC Entertainment. The locations are:
The new theaters will operate under the Cineplex Odeon brand and any remaining 35mm film projection equipment will be converted to Digital Cinema Projection systems and may see such Cineplex features as their UltraAVX™ big screen concepts, VIP Cinemas (reserved seating, in-seat dining, etc.), or XSCAPE Entertainment Centres (games, etc.), according to the press release issued in late June.
“Our operating and programming expertise, combined with our merchandising, media, marketing, interactive and SCENE loyalty programs, will positively and significantly impact the business while also providing guests with additional benefits,” said Ellis Jacob, President and CEO, Cineplex Inc. “We are also very pleased to extend employment to approximately 250 theatre employees who will now become Cineplex employees.”
Cineplex Entertainment now owns/operates over 130 locations in Canada and is headquartered in Toronto, Canada.
This sale is the second by AMC in Canada in as many months. In June, two locations were sold to Empire Theatres, which now leaves AMC with just two locations left in Canada. One can imagine that it's just a matter of time before those are sold or closed, marking AMC's exit from the country altogether.
Source: Cineplex Inc. Press Release
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