Have an Account?
| Register Now
Marcus Theatres Adding Amenities to Select Locations

Posted on Monday, January 19, 2015 2:02 PM


Remove ads with our VIP Service

Share This Page

Facebook logoTwitter logo
Related Movies/Theaters
Reader Comments
Reader Voice
No comments found. Be the First!
Add Your Comments
Related News Articles

Marcus DreamLounger SeatingMarcus Theatres announced recently that they will be making some improvements to several locations around the country.

They are adding their DreamLoungerSM reclining seats to the Marcus South Shore Cinemas in Oak Creek, Wisconsin, the Marcus Menomonee Falls Cinemas in Menomonee Falls, Wisconsin, and the Marcus Elgin Cinema in Elgin, Illinois.

In addition to the reclining seats, the press release from Marcus also mentions that two existing UltraScreen auditoriums will be converted to UltraScreen DLX® auditoriums, and a traditional auditorium will be updated to become an UltraScreen DLX. That designation means that the auditorium has "up to" a 70' wide screen, DreamLounger reclining chairs, and a Dolby Atmos sound system.

Additional improvements will be made to the Marcus Southgate Cinema in Milwaukee, Wisconsin and the Marcus Majestic Cinema of Brookfield in Brookfield, Wisconsin.

“It is important to create options, comforts and conveniences for our guests,” said Rolando Rodriguez, president and chief executive officer of Marcus Theatres. “Going to the movies is a social event that can be personalized based on preferences and occasions. Our DreamLounger recliner seating is perfect for all occasions; visiting the Take Five Lounge is great for those looking for a beverage or snack before or after a movie; our UltraScreen DLX auditoriums provide a premium experience to see the latest blockbuster film the way it was meant to be seen; and Zaffiro’s Express and Big Screen Bistro offer a great way to combine dinner and a movie. By better meeting our customers’ needs, we are able to provide choices they can appreciate.”

Here are the locations being upgraded, and what is being done:

Marcus Elgin Cinema in Elgin, Illinois

  • UltraScreen converted to UltraScreenDLX
  • DreamLounger seating added to all auditoriums
  • Zaffiro’s® Express added

Marcus Pickerington Cinemas in Pickerington, Ohio

  • UltraScreen converted to UltraScreenDLX
  • Zaffiro’s Express added
  • Take FiveSM Lounge

Marcus Twin Creek Cinema in Bellevue, Nebraska

  • Traditional auditorium converted to UltraScreenDLX

Marcus South Shore Cinemas in Oak Creek, Wisconsin

  • DreamLounger seating added to all auditoriums
  • Zaffiro’s Express added
  • Take Five Lounge

Marcus Menomonee Falls Cinemas in Menomonee Falls, Wisconsin

  • DreamLounger seating added to all auditoriums

Marcus Southgate Cinema in Milwaukee, Wisconsin

  • New lobby and concessions area
  • Updated seating in all auditoriums

Marcus Majestic Cinema of Brookfield in Brookfield, Wisconsin

  • Additional food and beverage options
  • Relocation and expansion of the current Take Five Lounge

Amenity Descriptions

Marcus has a lot of brands and designations, so it can be a little confusing as to what everything means. Here is a brief list of the ones that are discussed in this article, along with a description of each.

UltraScreen Auditorium

UltraScreen DLX Auditorium

UltraScreen features, plus:

  • Dolby Atmos sound system (for Atmos-encoded movies)
  • DreamLounger reserved seating

DreamLounger Seating

Powered reclining seats controlled at the push of a button. The seats are wide, and Marcus says that they have seven feet of legroom between seats. From personal experience, someone can be fully reclined and you can get past them to get to your seat, so there is quite a bit of space between rows.

Take Five Lounge

A casual full-service lounge that offers wine, beer, and cocktails with TV's and free WiFi. (See Photos)

Zaffiro’s Express

Freshly prepared thin-crust pizza, appetizers, and desserts that you can take with you into the movie theater.

Big Screen Bistro

In-theater dining, with concessions and restaurant-style menu choices available and served by the staff to a table at your seat. Wine, beer, and cocktails are available as well.

Source: Marcus Theatres Press Release



Remove ads with our VIP Service

Share This Page

Facebook logoTwitter logo
Related Movies/Theaters
Reader Comments
Reader Voice
No comments found. Be the First!
Add Your Comments
Related News Articles

Add Your Comments

Reader VoiceReader Comments

No comments found. Be the first and let us know what you think!

Add Your Comments

Please login
Commenting on Journal Articles is available only to our readers who have customized this site, which makes it easier for you to complete the form and for us to contact you with any questions or concerns about your comments.

Please login or register a new account before continuing.


Already Registered?

Log in to retrieve your saved settings.

E-Mail Address:
BigScreen Passcode:

Forget Your Passcode?

Send My Passcode To Me

Not Registered? Create a New Account!

E-Mail Address
In case we need to contact you. A valid E-Mail address is required, profiles with invalid addresses will be removed.
Please Confirm Your E-Mail Address
ZIP Code
This helps us display theaters that are near you.

Our registered members enjoy more features, including:

Basic accounts are free -- sign up today!

Concerned About Privacy?

So are we! We won't sell, trade, or share your personal information with anyone unless required by law. For more information, please read our Privacy Policy.



Home - About Us - Feedback
News Headlines - Theaters - Movies - Reader Reviews - Movie Links
Your Account - VIP Service

The BigScreen Cinema Guide is a service of SVJ Designs LLC. All graphics, layout, and structure of this service (unless otherwise specified) are Copyright © 1995-2024, SVJ Designs. The BigScreen Cinema Guide is a trademark of SVJ Designs. All rights reserved.

'ACADEMY AWARDS®' and 'OSCAR®' are the registered trademarks and service marks of the Academy of Motion Picture Arts and Sciences.
Find Us on Facebook
Find Us on Instagram