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- Delta Farce 
- The Ex 
- Georgia Rule 
- Pirates of the Caribbean: At World's End 
- Shrek the Third 
- Spider-Man 3 
- 28 Days Later 
- 28 Weeks Later 
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- Stay for the Credits of "Kong: Skull Island" [3/10]
- Watch Family-Friendly Movies at Marcus Theatres for Just $3 During "Kids Dream" Series [2/23]
- See the First Cast Photo for "Han Solo: A Star Wars Story" [2/22]
- "First Look" Fan Event on February 28, 2017 for "Ghost in the Shell" at Select IMAX Theaters [2/16]
- Marcus Adds More Wehrenberg Locations to its Best Picture Festival [2/14]
- Watch All the Best Picture Nominees at AMC's Best Picture Showcase [1/26]
- See the Best Picture Nominees at Marcus Theatres' 2017 Best Picture Festival [1/26]
- Watch Best Picture Nominated Movies at Regal Cinemas Locations for One Price [1/26]
- Disney Classics Part of "The Enchanted Tales" Series at Marcus Theatres [1/26]
- $5 Tuesday Promotion Comes to Wehrenberg Theatres [1/16]
Spider-Man 3 set all kinds of records by bringing in over $151 million in the box office on its opening weekend. (It certainly didn't hurt that it was released on an unprecedented number of screens.) Big movies almost always open big, and it's their second and third weekends that really begin to tell the tale.
The weekend sees the biggest release coming from "Georgia Rule" with Jane Fonda, Felicity Huffman, and Lindsay Lohan. One would think that a movie starring an Oscar winner, an Oscar nominee, and a teen star in both movies and music would be a sure thing, but that teen star's light is flickering amid her personal issues (the Tom Cruise effect), and the advertising for the movie has not framed it as a movie with universal appeal.
"28 Weeks Later" shows the most promise, but that's largely based on the quality of the original movie ("28 Days Later"), but my suspicion is that they've taken a raw and gritty formula that was more about the characters than zombie action and turned it into a zombie action flick without the compelling character development.
Those two movies look like Oscar contenders when compared to the other two releases this weekend. Zach Braff, Amanda Peet, and Jason Bateman star in "The Ex," a movie that has sat on the shelf so long they had to put a new name on it. And Larry the Cable Guy stars in "Delta Farce," a movie that will surely be enjoyed more if the theater serves adult beverages. There's probably an audience for both movies, but don't expect to find me in the audience for either one.
Spider-Man's biggest challenge comes next weekend, when the big green Ogre and his donkey come from Far Far Away and into theaters in "Shrek the Third." The following week is Captain Jack Sparrow's turn at the box office in "Pirates of the Caribbean: At World's End."
The combination of these three movies should make May one of the biggest months the movie industry has seen for quite some time! Theaters are already selling tickets to these movies, so don't forget to buy your tickets in advance to make sure that you don't end up watching something like "Delta Farce" instead!
I've been making some enhancements throughout the site this week, as well. Some changes you will notice, such as the addition of ticket prices and maps for theaters, while others are more behind the scenes aimed to improve the site's performance and reliability.
Have a good weekend!
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