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- "The Interview" Release Scrapped [12/17]
- Des Moines, IA: Flix Brewhouse to Open in Merle Hay Mall December 17, 2014 [12/16]
- Des Moines, IA: Merle Hay Mall Cinema Closes, Flix Brewhouse to Open in Mall on Wednesday [12/16]
- Rocklin, CA: Studio Movie Grill Opening Soon [12/12]
- Baldwin, NY: Bow Tie Grand Avenue Cinemas Closed [12/11]
- Next James Bond Movie Has a Title: "Spectre" - Look at the Poster, the Car, see the Cast List, and watch the Announcement! [12/4]
- Carlsbad, CA: Moviemax Closes, Regal Carlsbad 12 Set to Open December 11, 2014 [12/3]
- Glenview, IL: Pacific Theatres Takes Over Former Regal Glen 10 Location [11/18]
- Hornell, NY: Movie Theater to Reopen in December [11/18]
- West Valley City, UT: Carmike Ritz 15 - Hollywood Connection Closed [11/17]
"We need to make it a special event," said Bruce Olson, president of Marcus Theatres, which has several city and suburban theater locations. "Our goal as exhibitors is to make the out-of-home experience better than at home." For some, it's not. Viewers complain that ticket prices are too high and concessions cost too much. And, sometimes, the experience doesn't stack up well with their recliners and high-tech televisions and sound systems in their enhanced living rooms. That has left not only moviemakers but also theater owners scrambling in a time when DVD sales have surpassed box-office revenue.Click the read link for the full article. While some of the new features are more gimmick than anything else, we applaud theaters for trying to see what people respond to. However, more important than adding liquor sales or putting baby changing tables in theaters for afternoon shows, we encourage theaters to concentrate on improving the overall movie-going experience for all their customers. Taking steps to ensure a problem-free presentation in both picture and sound, hiring and training good staff to be courteous, helpful and professional, keeping the bathrooms clean, and to make sure that the entire experience from stepping in the door to leaving is the best possible will go a long way towards attracting customers and making them loyal enough to come back every time they want to see a movie.
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