The Marcus Majestic Cinema of Brookfield in Brookfield, Wisconsin will be showing movies under the stars starting Friday, May 29, 2020.

Similar to what Marcus Theatres did at its Marcus Twin Creek Cinema in Bellevue, Nebraska, the company has installed a 42-foot-wide movie screen on the east side of the theater building, and cars will park drive-in style.

The movies shown during the theater's "Parking Lot Cinema" will be double-features, with the first starting at around 8:45pm and the second will follow after a 15-minute intermission.

“We are excited to welcome back guests to our theatre through our second Parking Lot Cinema concept,” said Rolando Rodriguez, chairman, president and CEO of Marcus Theatres. “We know that our guests are looking forward to enjoying movies together again and this provides an option to do so. It also provides a comfortable way to ease into the process since viewing is from the privacy of their own vehicles. The first Parking Lot Cinema in Omaha, Nebraska received an amazing response this past weekend when it opened – so much so that we are already evaluating additional locations beyond it and the Majestic Cinema of Brookfield.”

Gates open at 7:30pm and admission is $25 per carload Monday through Thursday and $30 per carload Friday through Sunday. You will need tickets in advance through the theater's official web site or the Marcus app. Concessions including popcorn, soda, pizza, burgers, etc. can be ordered ahead of time for pickup when you arrive.

This weekend's starting lineup is E.T. The Extra Terrestrial followed by Jurassic Park, after a 15-minute intermission. According to the information we received from Marcus Theatres, these movies will run from Friday through Thursday (June 4), with new movies each Friday.

From what we've seen so far of the parking lot drive-ins, the key is to arrive early and get a close spot. 40 feet sounds big, but the spacing between rows means that the screen can look pretty small if you're at the back of the lot!

Audio will be broadcast via an FM station. Please bring a portable radio to save your car's battery!

Also, be sure to bring a car that has comfortable seats, because that's going to be your replacement for the company's powered reclining DreamLoungers. It does not appear that they will be allowing people to sit outside their vehicles.

The "Parking Lot Cinema" is set up in the parking lot on the east side of the building. New lines have been drawn to space vehicles apart.

Travelling westbound on I-94, drivers will be able to catch a glimpse of the movie screen on the east side of the building.

This is a great alternative to a traditional drive-in, since the Milwaukee area hasn't had one for many years (the 41 Outdoor was the last, which closed in 2001). The closest drive-in currently operating is the Highway 18 Outdoor Theatre in Jefferson, which is about 35 miles away and it won't be opening until June 19th. However, the Milky Way Drive-In in Franklin is also doing the movies in the parking lot concept this summer, so that's another alternative for you.

For more information, please visit the Parking Lot Cinema page on Marcus Theatres' web site at the Read link below!

Source: Marcus Theatres Corp. Image above by Marcus Theatres Corp.

Related News Articles

• 'Parking Lot Cinema' opens Friday at Majestic Cinema in Brookfield -- WISN [May 26, 2020]
• A drive-in movie theater is coming to Marcus Majestic in Brookfield -- Milwaukee Journal Sentinel [May 26, 2020]
• Marcus hopes to open new drive-in at Brookfield theater -- WISN [May 21, 2020]