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Greendale, WI: Marcus Bistroplex Southridge Opening June 30, 2017

Posted on Thursday, June 29th, 2017 4:25 PM

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The Marcus Bistroplex Southridge in Greendale, Wisconsin opens to the public tomorrow, June 30, 2017.

First announced in late 2015, the new theater is the latest from Marcus Theatres Corporation, which is the dominant theater chain in the Milwaukee metropolitan area and in Wisconsin in general. The chain says that it is the fifth largest in the nation, with 68 locations in eight states.

Some of Marcus' other locations have combined dining and a movie, with a few screens here and there that provide in-theater service, but the Bistroplex Southridge is the first to offer in-theater dining in all of its eight auditoriums.

“As a leader and innovator in hospitality and entertainment, Marcus Theatres is excited to introduce a new concept that puts more emphasis on the dining experience,” said Rolando Rodriguez, chairman, president and chief executive officer of Marcus Theatres. “Instead of adding an amenity, like in-theatre dining, to an existing auditorium, BistroPlex creates a new and amazing dining experience in every auditorium in the building. Throughout the entire complex, guests will remember the food as well as the movie.”

Additionally, every room will be equipped with Marcus' DreamLounger powered recliners. Two auditoriums will be branded as SuperScreen DLX, which means that they feature larger screens, heated seats, and a separate full-service bar and lounge. The SuperScreen DLX auditoriums also offer Dolby Atmos sound systems for a more immersive audio presentation.

The theater will not have a traditional concession stand. Moviegoers will order food items, beverages, and even traditional theater snacks such as popcorn and candy, from the server and it will be delivered to their seats.

The theater is located in an outlot of the Southridge Mall shopping center. The village of Greendale approved $1.5 million in public financing in 2016 as an incentive to have the theater built.

“The addition of BistroPlex brings a unique dining and entertainment experience to the area,” said Todd Michaels, village manager for Greendale. “The investment shows a commitment to rebuilding the community and its offerings, plus, this new complex will create more than 150 jobs. We appreciate the partnership with Marcus Theatres on this project and what it will bring to the surrounding neighborhood.”

Tickets can be purchased online as well as at the theater, but given the initial interest and the low seat count of these auditoriums, buying your tickets in advance is highly recommended, if not required. We expect to be receiving their showtimes shortly, so keep an eye on the Showtimes page for the Marcus Bistroplex Southridge for updates!

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